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Case Study Green Screen

Southwest Airlines — Party in the Park

A 14-event partnership with Southwest Airlines at the Padres Party in the Park — branded green screen activations that kept guests engaged all day long.

Southwest Airlines Party in the Park photo booth
Background

Event Background

The Party in the Park is a much-anticipated annual celebration held across various locations, bringing thousands of participants together with live music, food, and interactive activities. SD Photo Booth's activation has been a featured element at 14 consecutive events — a long-term partnership built on consistent quality and dependable execution.

What We Built

Solution

The photo booth featured a themed design centered on Southwest Airlines' brand identity. Bright, colorful backgrounds and airline-themed interactive props — including pilot hats and miniature suitcases — gave attendees a fun, branded way to engage with the Southwest experience.

  • Airline-themed props: pilot hats, mini suitcases, branded accessories
  • Bright, high-energy green screen backgrounds aligned with Southwest branding
  • High-quality instant prints for guests to take home
  • Social media sharing options for immediate digital distribution
  • Raffle entry data collection integrated into the booth workflow
Campaign Impact

Results

  • Continuous booth usage maintained throughout each event with no downtime
  • Amplified Southwest Airlines' online presence through widespread branded photo sharing
  • Consistently positive attendee feedback — established as an event highlight year after year
  • 14-event streak demonstrates the value of a reliable, long-term brand activation partner
6k Exposure
6k Photos
4k Shares
16k Reach

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