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Sports Illustrated — Swimsuit Fan Festival
An exclusive photo booth experience at the Sports Illustrated Swimsuit Fan Festival — editorial-quality lighting, branded props, and the kind of social content fans actually share.
What We Built
Solution
SD Photo Booth created an exclusive photo experience designed to match the elevated aesthetic of the Sports Illustrated brand. Stylish backdrops and high-quality lighting created a professional photo shoot atmosphere that felt special — not like a typical event booth.
- Editorial-grade lighting and backdrop design for a professional shoot atmosphere
- Interactive props including beach balls and branded towels for guest customization
- High-quality instant prints for guests to take as a keepsake
- Social media sharing options for immediate digital distribution
Campaign Impact
Results
- High Participation: The booth attracted large crowds continuously throughout the festival
- Social Media Impact: Photos generated substantial online visibility for Sports Illustrated, amplifying the brand well beyond the event itself
- Attendee Response: Fans praised the exclusive experience, calling it a highlight of the festival